Fashion Place

“The rising procuring power of the consumer creates a need for having more than one watch. It definitely adds to your personality,” says socialite Ramneek Pantal. According to industry estimates, the size of the watch market in India is Rs 5,000 cr. And no prizes for guessing that watches score over most other categories when it comes to accessorizing. This market is estimated to grow at 20% annually. Brands have been fully exploiting this need. The most important aspect of a watch today is the appeal of its aesthetics. The proud owner of watches from Omega, Rado and Longines, she wishes to have a watch from Rolex some day. “Tag Heuer’s Carerra’s collection has been a rich territory. Experimenting with straps, designs, colours and material gives the watches an entirely new look. According to industry estimates, the size of the watch market in India is Rs 5,000 cr. We strictly believe that watches combine accessory art with the science of time theme,” says Mr Johnson Verghese, d...

For example, fine jewelry used to be almost exclusively a gift purchase, but today’s consumers are buying higher-end items for themselves. In addition, some local brands will almost certainly become known globally as a result of industry consolidation: international retail groups will acquire small, local jewelers. Ahead, learn all about the trends the sartorially driven crowd will be buying into this season and shop the pieces we’re loving within each. The evolution of the apparel industry provides an interesting template for how the jewelry industry might develop. Our research indicates that five trends that shaped an adjacent industry—apparel—over the past 30 years are becoming evident in the jewelry industry as well, and at a much faster pace: internationalization and consolidation, the growth of branded products, a reconfigured channel landscape, “hybrid” consumption, and fast fashion. For the first time in a long time, we’re seeing the return of jewelry that’s colorful ...

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